How to increase patient referrals and revenue for your fertility clinic?

Challenge

Fertility treatment is a highly competitive market, with significant budgets allocated to marketing. While various strategies and channels are used for inbound and outbound marketing efforts, word-of-mouth referrals remain the most effective. A satisfied customer is likely to refer other potential patients to your fertility centre. The challenge is to ensure a great experience at every touchpoint, from a prospect to a lead, and throughout the treatment journey. How can fertility centres consistently deliver exceptional experiences that turn patients into advocates?

ARTis Solution

ARTis offers a comprehensive suite of features designed to enhance patient experience at every stage of their journey, increasing the likelihood of positive word-of-mouth referrals. Here’s how it works:

1. Public APIs and Events for Seamless CRM Integration
   Fertility centre marketing and sales teams rely on CRM systems to track leads, manage conversations, and schedule appointments. ARTis provides public APIs for easy integration with these CRM systems, allowing seamless scheduling and updates for lead and patient appointments. Additionally, ARTis publishes public events via web-hooks to track lead conversions, patient registrations, service allocations, treatment advice, and cycle allocations, keeping the CRM system up-to-date in real-time.
2. Mobile-Responsive Patient Portal
   Registered patients receive login credentials via email to access the patient portal, which is optimized for mobile devices. This portal provides a comprehensive view of the patient’s treatment journey, including their medical history, appointment history, consultation notes, reports, and profile information. The convenient access to this information ensures that patients feel informed and engaged throughout their experience.
3. Hyper-Personalised Alerts and Notifications
   ARTis includes a patient engagement module that allows fertility clinics to select touchpoints from a list of over 40 options, configuring the exact content of the communication sent to patients throughout their treatment journey. These personalised alerts, delivered via email, WhatsApp, or displayed in the patient portal inbox, keep patients informed and confident, enhancing their overall experience.
4. Convenient Appointment Booking from the Clinic’s Website
   To enhance patient convenience, ARTis enables fertility clinics to integrate appointment booking functionality directly from their website using public APIs. This allows patients to schedule appointments at their convenience, reducing the need for phone calls and improving the overall patient experience.

Conclusion

Delivering exceptional patient experiences is key to increasing word-of-mouth referrals and boosting revenue for fertility centres. ARTis provides a suite of features that ensure seamless communication, engagement, and convenience at every step of the treatment journey, fostering patient satisfaction and advocacy. Elevate your fertility centre’s reputation and growth through the power of word-of-mouth.